Happiconomy
About Happiconomy

What is the Happiconomy?
From transactions to lifelong relationships
Companies once chased results by draining people and brand value—maximizing short-term gains.
That model has peaked.
Real competitiveness returns to people and relationships: the Happiness Economy turns well-being, experience, and ESG into lasting advantage.
Start the business
Happiconomy Chain
Our Vision
Make happiness a core competitive edge—and the new universal language.
Build measurable, scalable happiness ecosystems for business.
Create a platform for individuals to explore and realize happiness.
Foster a shared, sustainable value network for society.

Our Mission
Provides a full upgrade path—from diagnosis to certification—making happiness measurable and profitable.
Builds a five-dimensional system for holistic human growth and lasting well-being.
Promotes a people-centered, sustainable business culture powered by the happiness economy.
Connects globally to bring Chinese-led happiness enterprise standards to the world.
POLLINATE
BEEHIVE
HONEY
Transmitting value
Embrace the community
Create profits together
Service
01
Corporate happiness economy
Comprehensive diagnosis
Our think tank uses a value pyramid model to assess your brand and guide full value transformation through end-to-end consulting and execution.
02
Customization/Brand Value Creation
We redesign the customer journey, activating dopamine and oxytocin to turn transactions into emotional, personalized experiences.
03
Provide high-value experience assets
We create high-value experiences that become shareable UGC, attracting talent and clients through lasting positive impact.
04
KOC community and resource integration
We turn customers into loyal advocates—replacing ads with word-of-mouth and building deep trust through connections.

Happiconomy Circle
The team
Our team combines academic expertise, global insight, and practical experience across strategy, marketing, data analytics, and organizational behavior to ensure a profitable, well-grounded happiness transformation.

Founder
李 志誠
Amen Lee
Founder of the Happiness Economy Circle and family business succession expert, trained at Harvard and Cambridge, promoting holistic wealth and the “Happeace” philosophy for high-quality living and branding.

President
黃 毅超
John Wang
Founder of Shanglifang, Hong Kong's largest corporate gift company, and also runs companies such as GoGo Herbs, Elite Engineering, and Timeless.Currently serving as the President of the Hong Kong Brand General Chamber of Commerce.

Managing Director
八木澤 美々杏
Vivian Yagisawa
Expert with 30+ years of OEM/ODM experience with major Japanese companies, specializing in China–Hong Kong–Japan business. Founder of the Institute of Life Aesthetics, focused on hospitality, arts education, and holistic wellness.

Vice President
黃 熙智
Penny Wong
Education and business leader, translating ancient Seed Law into practical modern life and business strategy. Sole Hong Kong organizer of DCIG Vajra Business Academy, having guided over 3,000 entrepreneurs through transformation.

Honorary Advisor
盧 芳森
Samuel Loo
Director of Health Business at Kangge, with over 20 years of experience in retail and wholesale. He promotes a win-win model among owners, employees, and customers, advancing sustainable, people-centered business growth.

Japan Division President
明山 友美
Akiyama Yumi
Founder of HUMAN NETWORK SERVICE and CONCIERGE PRODUCTION, and President of the Rotary Club of Tokyo AS4. Advocates “Omotenashi” heartfelt hospitality to advance a happiness-driven economy.

Japan Division Vice President
小貫 恵美子
Emiko Onuki
Vice President of HUMAN NETWORK SERVICE, dedicated to awakening and empowering women through the spirit of “Omotenashi,” creating a platform for them to shine and create happiness in life and business.

Honorary Advisor
楊 美娟
Gloria Yeung
R&D Director of the Happiconomy; Deputy Dean of the Heritage Academy; and Executive Director of iMBA Smart Wealth Business Club. She leads learning and reading communities focused on Happiconomy.

Honorary Advisor
楊 頌雅
Connie Yeung
Deputy Dean of the Heritage Academy with over 10 years of cross-border structuring and training experience. Specializing in family trusts, tax, and succession planning, helping families achieve sustainable legacy and happiconomy.

Happiconomy
Japan Division
President Akeyama Yumi
I often meet many talented women who struggle to re-enter society after marriage, childbirth, or caregiving, leaving their abilities untapped.
This “what a pity” inspired my business: helping them shine again is key to both personal fulfillment and a broader happiness economy.
Through “Omotenashi” heartfelt hospitality, we help them rediscover their potential and return to the stage with confidence.
Contact Us
Contact Us
Corporate Wellbeing Diagnosis, Consultation, and Cooperation

7.F., Tower 1, Enterprise Square 1, 9 Sheung Yuet Road, Kowloon Bay, Kowloon, Hong Kong
(852) 3792 0061